Since 1988, the grocery industry in Washington has joined together through the annual May 1 – June 15 Purchase a Miracle (PAM) campaign in support of Seattle Children's.
This cause-marketing program relies on volunteers who place special PAM shelf tags on participating sponsor products in more than 350 store locations across the state. Product sponsorships benefit the hospital’s Food Security Program.
Purchase a Miracle is effective cause marketing for your product, and we welcome new Purchase a Miracle sponsors each year. If you have a product sold in grocery or drug stores, and you would like to join the Purchase a Miracle campaign, please review our current Purchase a Miracle sponsor sign-up form (PDF) to learn more about how to become a sponsor.
Please note that to join the current year's Purchase a Miracle campaign as a sponsor, you must sign up before March 1. For more information, email Jane Stiehl.
Purchase a Miracle would not be possible without the help of hundreds of guild members and community members who volunteer their time to place tags in participating stores.
If you would like to volunteer to place tags in your local grocery or drug stores, please email Jane Stiehl.
Purchase a Miracle retailers help raise funds for Seattle Children’s by displaying shelf tags in stores as well as through employee giving campaigns, checkstand promotions and special events. If you are interested in becoming a participating retailer, email Jane Stiehl.